Go Behind the Scenes of our incredible interactive film developed for the Royal College of Occupational Therapists.
This is what we call a 'Toggle Film' which allows the viewer to choose between two stories simultaneously played out.
(The interactive toggle film itself is no longer online now that the campaign has ended)
We developed the technology for the toggle film concept in collaboration with a digital partner, bringing a truly unique and 'sticky' experience to the target viewers.
This standout piece of engaging communication collateral to help RCOT literally 'show the difference' that Occupational Therapists can make to the lives of those they care for.
#LiveNotExist
What the client said...
"Thanks to the whole team for helping us to get such a great product. It has gone down exceptionally well with members and the public alike and has been featured in ITV regional news programmes over the last few nights!
As an aside, everybody also LOVES the 'behind the scenes' film (almost as much as the actual film itself)!
Please do pass on how much we appreciate the work."
Andrew - Royal College of Occupational Therapists